“The organics consumption grow, but it is still a market niche”. CORTIJO BIO
El sector denuncia el interés de algunos operadores porque la producción vaya muy por delante de la demanda para provocar bajadas en los precios, y es importante tener una reflexión de fondo sobre este tema para mantener la sostenibilidad económica del mismo.
Spain is the main producer of organic crops of the EU by surface, and the fifth in the world, with more than two million hectares. In terms of consumption, it has registered a double-digit annual growth in the last years, and it appears in the Top 10 of the countries with the largest domestic market, however, the organic represents only 2% of global food consumption. This shows, according to Jean Claude Mathaly, manager of Cortijo Bio, that “it is what it is, a market still limited in sales volume. So, it is very sensitive to any variation between supply and demand that can quickly cause a saturation of it and we cannot allow production continue growing uncontrollably”.
In response to this trend, Cortijo Bio is aware that it is necessary to continue offering that differentiation that has characterized them since their very beginning, now working on a closer and more personal treatment with their suppliers, offering them something more, this means, a brand, exclusivity, contracts … Always with the premise: “we grow hand in hand with our customers”.
Cortijo Bio decided to diversify its offer, three years ago, by investing in the cultivation of avocado and organic mango in the Valle del Guadalhorce (Malaga) with 70 hectares, where a large production is expected this year.